Social Marketing Collaborator, VNGGames

The Social Marketing Collaborator is responsible for promoting the product through social media channels, which includes managing the process of content production, publishing, monitoring, and reporting on the content posted on those channels. This role ensures content quality and brand consistency, proactively handles potential risks related to inappropriate content, and analyzes performance data to provide actionable insights for continuous channel improvement. Key Responsibilities: Social Media Planning 1. Research product features, audience behavior, and platform trends to inform planning. 2. Assist in proposing monthly or campaign-based social content checklists aligned with marketing strategy. Production Management 1. Coordinate with freelancers/agencies to ensure content production meets quality, timeline, and branding guidelines. 2. Review and approve content at multiple stages (pre-production and final assets). 3. Supervise publishing schedules and ensure real-time monitoring of live content. 4. Manage risks related to off-brand or inappropriate content. Channel Management & Growth 1. Track performance data across platforms and generate regular reports. 2. Extract insights to evaluate content effectiveness and user response. 3. Monitor industry and platform trends to identify new opportunities for engagement and growth. 4. Proactively suggest improvements to strategy, format, and content direction. 5. Assist in planning and hosting online events (e.g., livestreams, minigames, etc.) to engage and grow the player community. 1. 1–2 years of experience in content creation and social media operations. 2. Familiarity with Roblox platform, trends, and community culture. 3. Hands-on experience operating channels with organic viral contents is a strong advantage. 4. Proficient in tracking performance metrics and extracting actionable insights from data. 5. Proactive, responsible, and solution-oriented.