Film PR Executive (Creative Content & Social Media)

Social media

• Develop Social media content approach for each campaign based on audience insights of each movie across platforms (Meta, Tiktok, Youtube etc).
• Develop Creative materials (AV clips, static arts etc) through working with Freelancer/ supplier in a timely manner.
• Pitch key materials across social platforms. Build good relationship with KOL, influencers and fan page admins, content creators (Tiktokers) to maximized earned media value from social pitching.
• Act as admin of owned page to post & manage social posts
• Process post-campaign evaluation report.

Publicity

• Pitch Press release across media outlets.
• Maintain good relationship with Press, Admin of social fanpages/ Tiktok media to maximize earned media value from PR pitching
• Process post-campaign report.

Premiere & Event

• In charge of Press list: guest invitation & RSVP
• Post Premiere audience reaction.
• Amplify Event impact with earned media value through social & press news pitching.

• Education: A bachelor’s degree in Public Relations, Communications, Marketing, Graphic Design, or a related field.
• Experience: +2 years of combined experience in social channel management, creative content, public relations, media, brand marketing.
• Experiences in Movie industry is a plus
• Professional attitude and ability to be flexible and deal with change.
• Strong customer service mind-set
• Exceptional verbal and written communication skills in both Vietnamese & English for dealing with the press, stakeholders, and internal teams.
• Passion for movie